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What we do

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Leadership

Lead by Example

Our team is made of people who go beyond the old fashioned single role advertising model. Whether in digital strategy, web development, analytics, media planning or buying, video production, creative, social media planning and management, we all get exposed to and able to influence every corner of our business offerings.

Eric Vieira

Partner / Connections Planner

Eric is a seasoned connections planner, focused on supporting and building the effectiveness of clients’ online presence. He is passionate about driving strategic thinking and has an infectious approach that brings everyone involved along for the ride. Eric’s strategic support over the past decade has spanned from digital web development, digital media planning, connections and brand planning, social media planning, analytics and content creation.

Paulo Salomao

Partner / Creative Director

For over 10 years Paulo has been shaped into a creative chameleon. More than ever, effective ideas need to connect several and different dots, and for that, it’s demanded from a Creative Director a deep understanding of all mediums. With no exceptions. As an art director by trade, Paulo can code HTML5 and CSS, use latest 3D animation software, explore the limits of mobile and new tech tools, photograph, operate latest film equipment and beat a few teenagers in some PS4 games. He gets excited with the smell of new ideas. This, is no doubt his neck of the woods.

Owen Garscadden

Associate Partner, Connections Planner

With a background in politics and economics, Owen’s focus is on understanding what people truly care about and the motivators driving their decisions. His inspiration comes from immersing himself into whatever category he is working on, whether it be via consumer observation and interviews or through living the product, himself. As an Account Planner with firsthand experience in digital media buying, content strategy and analytics, Owen fervently helps brands create connections with customers in ways that offer genuine mutual value.

Contact

Hello. what can we help you with?

Explore with us

Company need a new perspective?
Try looking east.

+1 416 898 1254
eric@eastendproject.com

Careers

Think you fit in these woods?
Well, tell us about it.

+1 416 833 2016
ifits@eastendproject.com

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